Go 4th on the River

Living in New Orleans is so exciting. There is always something new to do whether it’s a concert, a festival, or even a firework show. This July 4th marked the 20th anniversary of the GO 4th ON THE RIVER celebration. I’ve never been in New Orleans for the summer so decided I wanted to go to the best fireworks show in town and boy did I pick the right one. This fireworks display took place on the riverfront right by the JAX Brewery building where our office is located. They call it the “dueling barges fireworks extravaganza” and what this means is that both sides of the river shot off fireworks simultaneously and then met in the middle of the river for one giant combined fireworks show. I watched from the levee in Algiers Point (directly across the river from the office) where I had an amazing view of all of downtown and the French Quarter. The city skyline was absolutely beautiful from where we were. We could even see the St. Louis Cathedral! Here’s a picture I took from my phone that doesn’t do the skyline justice at all. Next time I’ll remember to bring my camera.

Why are you proud to call New Orleans home?

Mara and I left the office around lunch in search of young New Orleans professionals who were eager to tell us about the many reasons they love New Orleans.

These interviews are the foundation for an upcoming marketing campaign to promote the city. Remember the bumper stickers, " New Orleans - Proud to Call it Home?" The Young Leadership Council is the organization responsible for that great slogan, and they are in the process of starting a whole new campaign!

We asked people to finish this sentence: "I am proud to call New Orleans home because..." We ran into a few camera-shy people, but for the most part, people were excited to share their many reasons for loving this city. I posted one of the interviews so that everyone can get an idea of what people had to say! So, why are you proud to call New Orleans home?

Introducing: Mara

Hi.
My name is Mara. I am going to be a senior at Loyola University in the fall where I am working on my marketing degree. I’m from Houston but have been here in New Orleans for three years now and am proud to call this my home away from home.

I’m interning with Keating Magee this summer and couldn’t be more excited. Keating Magee is one of the top marketing agencies in the area yet it is still small enough that as an intern you still get to do actual work for clients (ie. not just make copies and fetch coffee).

Keating Magee is everything I was looking for in an internship and more and the fact that it is located in the French Quarter is a definite plus.